A focused first launch.
Start with a product that belongs in your existing service and retail offering: a hair mask, cleanser, serum or body treatment. Together, we define the customer, intended use, product experience and price positioning.
Small-batch options start at 500 units per SKU, depending on formula, packaging and manufacturer fit. You do not need to commit to a large range before the first brief is clear.

Brand imagery: LA-OIL. Previous brand experience outside the US; not the illustrative project below.
What we work through together
- Which client need the product addresses and how it fits your treatments.
- The desired texture, fragrance, ingredients and customer experience.
- The initial quantity, packaging choice, retail positioning and project budget.
- Required development, testing, documentation and launch materials.
- How you will sell, replenish and support the product after launch.
Two founders, one coordinated project
Sergei leads the business case, budget, manufacturer comparisons and delivery. Valeria leads the formula, samples, technical brief and development coordination. You approve the product direction and choose the manufacturer.
See the salon hair-mask exampleTime and ownership
A usual planning window is 3–6 months. Some projects can take 2–3 months; complex projects may need 12–18 months. Your custom-developed formula rights, manufacturing technology and ingredient supplier details are transferred under the project agreement.
What to bring to our first conversation
Your salon or spa website, the clients you serve, a product idea or reference, and an approximate launch budget. We will help identify the decisions that need to come first.
Packaging, samples and the finished presentation
We select suitable bottles, jars, tubes and dispensing formats from local, national and international suppliers. We send packaging samples, coordinate compatibility and functional testing, and create product renderings for agreed marketing materials. Packaging minimums and customization costs are shown separately before ordering.
The starting production quantity is 500 units per SKU — one distinct product variant. The unit price is quoted against your actual formula, fill volume, packaging and order size.
Explore detailed product development directions